The setup walkthrough
The Get started setup every new workspace sees first, what each step covers, and how to run the in-app walkthrough again.
Every workspace that has not finished setup opens on the Get started setup first, on a computer or in the phone app, however you signed in. It is one page: you say how you will use EverySqueeze, connect your TikTok, pick one of your videos (any video works: it only shows how your settings work, so its product doesn't have to be on Amazon, and nothing is posted during setup), check the product we matched to it, choose where it goes and when, then save your settings. In the link options, "Add my Amazon link in the first comment" starts off while Auto DM them the Amazon link is on, and on while it is off (until you press it yourself; a choice you saved before is kept). You can turn it on in setup or later in Settings. An older Facebook connection is asked to reconnect first.
Just before you save, a short "What to expect" card lists what EverySqueeze will do for you (cross-post your TikToks on your schedule to the platforms where automatic posting is on, say which connected platforms you post to yourself from the Composer, add your Amazon link only where it will really be added once the product is confirmed, and Pip for help, feedback and bug reports) and what it can't do: Instagram caption links aren't clickable (use Add products on Instagram). Nothing gets posted during setup; from then on, new TikToks follow the settings you saved. If Facebook sends you back without connecting, the Facebook row says what happened and how to finish (most often: tap Save on Facebook's last screen); see Connect Facebook and Instagram. Early-access members who are not in our EverySqueeze Discord yet then see one more screen that offers it under "You're set up"; Continue goes on, and Home keeps the offer until you join. If you started from the phone app, you land back in the app when you are done; otherwise you land on your dashboard.
In the link options, Auto DM has two switches side by side: Auto DM them the Amazon link for Facebook and Auto DM on Instagram. On a new account both start on (Facebook's once Facebook is connected, Instagram's once Instagram is connected and Instagram Auto DM is available for your account), and either can be switched off before you save; when Instagram's can't be used yet its row says why (see Auto DM). Where it is on for your account, right after Instagram connects a line says If you haven’t already, turn on Allow access to messages so Auto DM can send your links. with where it is in Instagram (Settings and activity → Messages and story replies → Message requests → Connected tools).
On a phone the same page fits the screen and scrolls; the main button stays at the bottom. On a computer, the Connect TikTok step has one quiet line under the button: TikTok may show a QR code there, but you don't need to wait for one or scan it: you can log in with your phone number or email on TikTok's page instead (see TikTok says “invalid authorization”). On the Connect TikTok step a phone also offers "Email me a link to finish on my computer" (a one-time sign-in link to your own email that opens this same step), for when TikTok sends you back to a different browser than the one you started in. The Chrome extension, which can accept Creator Connections campaigns, runs on a computer: nothing in setup needs it, and on a phone setup says so.
Optional extras, and help along the way
Two things are offered and never required. On the step where you choose where your videos go, under the connections, Back up your TikTok videos to your Google Drive? has Connect and Not now (only where Drive backup is on for your account). On the last screen, on a computer, Optional: add the Chrome extension has Add to Chrome and turns to Installed on its own once you open the extension; on a phone it says to do this later on your computer. With Instagram connected, the step where you choose how posts look also has one switch for Instagram’s paid partnership label on posts that have a product (off unless you turn it on, and only where the label is on for your account); it is saved as you flip it, so Home does not ask you again. Where the Amazon link is set up, setup also says what happens when we're not sure which product is in a video: on a new account it posts without a link so you can add the right one later (see Confirm a product to get your Amazon link).
Stuck? Need a hand? Message us is on the first question, the Connect TikTok step, Found your videos and the settings step: write a line, press Send message, and we reply here in the app. If finding your videos takes more than a few seconds, that screen says so and offers Continue without a video.
Short help videos are there if you want them and never in the way. One quiet line with a small picture sits under the main button on the first question (New here? See how it works), the step where you connect Facebook and Instagram, the settings step (where your link goes and your Amazon store ID) and the Chrome extension card, each saying how many minutes the video runs. Nothing plays until you click it: it opens over the page, and closing it (or pressing Esc) stops it. Help videos, next to Need a hand? Message us, lists all four. If you chose Español, you get the Spanish version where there is one; the extension video is in English and says so.
If setup can't load (a passing network or server hiccup), it says We couldn’t load your setup, tries again by itself, and has a Try again button; the progress steps along the top show nothing as done or current until it loads; nothing on that screen skips a step. If it still won't load after those tries, Skip for now (top right, as on every step) appears there too.
You are never stuck in setup: Skip for now, top right of every step (the first question and Connect TikTok included), takes you straight to your dashboard (or back to the app, if you started there). Once you have saved your settings or pressed Skip for now, EverySqueeze never sends you through setup again, and Home's Finish setting up card lists what is left (it starts with Connect TikTok Shop if you have not yet). If you skip before answering anything, nothing is saved but that setup is over: your posting settings stay as they were, and you choose them in Settings. Accounts that were already set up before this setup existed keep their dashboard as it is.
Other tools, and whether anything posts on its own
Right after you connect TikTok, Pip asks you to turn off the auto-posting of any other repurposing tool you don't want duplicated, with an Okay, I understand checkbox shown only once; see Using another repurposing tool too.
The "What to expect" card starts with one line that says whether anything will post on its own: for example, that starting with your next TikTok new videos post automatically to Facebook and Instagram within your hours and daily limit, and that older videos don't post unless you turn on Older videos in Settings; or, if you chose to approve each post, that nothing posts automatically. The same line is on the card your dashboard opens with.
The in-app walkthrough
The older full-screen walkthrough is still in the app. "Connect your TikTok" comes first, then Facebook & Instagram, YouTube, and (if you connected Pinterest) setting up your boards. A short run of posting choices follows: what happens automatically, which platforms receive your videos, where your Amazon link goes on Facebook, your daily limits, and your posting hours. Near the end is "Confirm your sign-in email", and last, optional, is your Amazon tracking ID. On the TikTok step, if the import finishes but TikTok didn't give EverySqueeze permission to read your orders, the card says Videos imported and that your sales couldn't be read, with how to reconnect TikTok Shop, instead of "Import complete" and a count of 0 orders.
Skipping the in-app walkthrough
Every step is skippable. In this older walkthrough, "Skip for now" just brings the wizard back next time you sign in; it does not lose anything you already entered, and it does not block you from using the app in the meantime. (In the phone app's own version of it, the same words at the top leave it for now and keep your draft; Skip this question at the bottom moves on one step.)
Running it again
From Help, "Run the walkthrough again" reopens it. Because it is resumable, it reopens on whichever step is not done yet — if you're already fully set up, it may land on the last step, your Amazon tracking ID. If it does not reopen at all, the same settings live in Settings.